Services: Trade Fulfillment
Industry: Biotechnology

01 | Need

• Fulfill Sales Rep orders for a leading Biotechnology company’s marketing collateral, manage PI printing, Bulk Rep distribution, rep-triggered letters and meetings/convention order fulfillment
• Provide sales reps and brand teams a single-source fulfillment provider, gain better control of material production and inventory management

02 | Solution

• Created an integrated eStore to serve both rep and brand team needs
  • Includes automated material allocation process and order restriction logic to tightly manage and control costs
• Implemented Print Procurement and Management process to facilitate PI and journal reprints
• Integrated rep-triggered letter print/mail process
• Established order placement protocol to ensure efficient processing of meetings and convention orders

03 | Results

• Increased rep efficiency
• Improved inventory accuracy and utilization
• 60% reduction in warehousing cost
• Order accuracy and timeliness 99%